The Impact of Corporate Gifts on the UAE Economy
Corporate gifting has become an integral part of business culture in the UAE, particularly as companies strive to foster relationships and express appreciation. In 2023, it was estimated that the Corporate gifts in the UAE were worth billions, driven by a mix of local enterprises and multinational corporations. This practice not only enhances client retention and loyalty but also supports local economies by increasing sales for gift suppliers, ranging from luxury goods to personalized items. As businesses invest in quality gifts, they contribute to economic growth and job creation in sectors such as manufacturing, retail, and logistics.
